ITPR BLOG | Digital PR

by David Beesley

You Don’t Need a PR Agency (Yet)

Discover how to kickstart your own PR strategy before hiring an agency. This guide covers essential steps like defining your goals, crafting core messaging, building media relationships, and leveraging owned and earned media. Learn when it's time to...

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Topics: PR, Digital PR, ITPR

by David Beesley

B2B Tech PR: 2025 Ins and Outs

Discover the top AI innovations from CES 2025 and learn how these advancements are shaping B2B Tech PR strategies. From AI-powered wearables to cutting-edge chips, explore how businesses can leverage these technologies to stay ahead in the tech...

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Topics: News, PR, Digital PR

by David Beesley

Are you wasting your time in PR? Here's how to stop it and get productive in 2025.

How to save time in B2B Tech PR by ITPR.

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Topics: News, PR, Digital PR

by David Beesley

The Power of Events in the Digital Age

ITPR has been crowned Best B2B Technology PR Consultancy 2023. Our personalised approach & focus on outcomes, not outputs, made us stand out.

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Topics: News, PR, Digital PR

by David Beesley

Quality Content is King.

ITPR has been crowned Best B2B Technology PR Consultancy 2023. Our personalised approach & focus on outcomes, not outputs, made us stand out.

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Topics: News, PR, Digital PR

by David Beesley

Putting the relations back into Public Relations

The importance of building genuine relationships in the realm of PR and just how this approach can drive long-term success and results

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Topics: News, PR, Digital PR

by David Beesley

Why it’s important to research journalists and media outlets before pitching

Good media research improves your knowledge and develops your experience

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Topics: News, PR, Digital PR

by David Beesley

How to Pitch to Journalists: The First Rule of Media Engagement

A short guide for PR people who want to have effective Media Engagement

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Topics: News, PR, Digital PR

by David Beesley

B2B Market Research: The Two Types for PR Campaigns

B2B or Consumer Research? Defining the type of research to suit your target market PR strategy

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Topics: News, PR, Digital PR

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