How to build a successful paid media campaign

Using paid media should be part of your Inbound PR campaign strategy. Bring your paid media in from the cold and involve it in your Inbound PR strategy!
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Topics: Paid Media,

Three stages to launching your Digital PR campaign

Launching a digital PR campaign can be a stressful time. In this blog we look at the first three steps to increase your chance of success.
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Topics: Digital PR,

What does a successful Owned media campaign look like?

We take a look at Airbnb’s successful Owned media campaign and what B2B companies can learn for their own strategies.
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7 steps to successfully use social media in a PR campaign

How to create a successful social media PR campaign? We explain the seven essential steps to plan, execute and optimise your strategy. Read more here!
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Why use Inbound PR? - An exclusive interview with HubSpot's Iliyana Stareva

An exclusive interview with HubSpot's Iliyana Stareva about her new book Inbound PR and what the future of the public relations industry looks like
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The 4 essentials of delivering Digital PR campaigns

Tired of PR campaigns that don’t link to your content marketing campaigns? Here are 4 essentials to delivering a Digital PR campaign.
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Topics: PR Advice, Digital PR,

How to use Owned Media to improve lead generation for your business

An effective PR strategy not only brings in media coverage but can also help improve lead generation. Your Owned Media is key to this, here's how.
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Topics: Owned Media,

Link Building PR: Measuring PR with Backlinks and Domain Authority

Find out why Domain Authority (DA) and backlinks are important assets in being able to truly measure Digital PR coverage and value
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Topics: Digital PR,

Why Inbound PR?

Inbound PR is the evolution of the public relations industry, making the best use of a business' Earned, Owned and Paid media channels. Find out more here!
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