ITPR BLOG | Jon Brown (2)

by Jon Brown

How do you measure B2B Digital PR?

B2B Digital PR measurement has long been an issue. But with new digital tools, providing effective results that measure up against marketing goals is easy.

read

Topics: PR Advice, Digital PR, PR measurement

by Jon Brown

Three Top Tips for B2B Digital PR Success

Any successful B2B Digital PR programme comes down to hard work, determination, and always coming back to the basics. Here are our three top tips!

read

Topics: Earned Media, Inbound PR, PR Advice

by Jon Brown

How B2B Digital PR and Digital Marketing work hand-in-hand

Used together effectively, B2B Digital PR and Digital Marketing can help businesses increase online brand awareness and overall website performance.

read

Topics: PR, PR Advice, Digital PR

by Jon Brown

Traditional PR vs Digital PR: What's the difference?

Traditional and Digital PR both have their places, so what's the difference? And how do these two approaches work together to maximise PR campaigns?

read

Topics: PR, PR Advice, Digital PR

by Jon Brown

What is B2B Digital PR?

B2B Digital PR is different from the traditional approach to PR. Find out how it can help with your marketing, SEO, and how you can measure it.

read

Topics: PR, PR Advice, Digital PR

by Jon Brown

How to pitch to a journalist

Learn how to effectively pitch your news to journalists and increase your chances of getting coverage

read

Topics: PR, PR Advice, Digital PR

by Jon Brown

Top tips for press release writing [& free press release writing guide]

A press release is a great way to get your story in front of a journalist if you get the basics right. Here are tips for effective press release writing.

read

Topics: PR, Earned Media, PR Advice

by Jon Brown

What does success look like for a digital PR campaign?

How do you measure success of a digital PR campaign? What can you measure using website and keyword analytics tools? We answer these questions and more.

read

Topics: Digital PR, PR measurement,

by Jon Brown